Learn to embrace the digital economy and turn it into an advantage.
What you'll learn The students will learn about the digital economy of the future - the various examples and case studies that define the change in business perspective. Requirements There are no pre-requisites for this course. This is a beginners course. Description The Digital Economy is worth three trillion dollars today. This is about 30% of the S&P 500 or more than the GDP of any country. Interestingly, this entire value has been created in the last decade or two, since the launch of the Internet. It is widely accepted today that the growth of the digital economy will have a widespread impact on the world economy. Traditional firms are actively assessing how to respond to the changes brought about by the digital economy. Importantly, the timing of the response is of great essence. In this course, we will introduce the factors that have a huge bearing on the digital economy. You will also learn how to strategize & plan the business of the future through the examples and case studies discussed in this course. Course Curriculum: Course Introduction & Digital Disruption Examples of Digital Disruption Waves of Digital Disruption Case Study - Uber Case Study - Airbnb Case Study - Netflix Case Study - Amazon Case Study - Nike Other Case Studies Key Factors of a Digital Economy Conclusion Who Should Take This Course: Anyone who wants to understand how digital technologies and digital channels are bringing a huge change to the global economy - transforming it into a digital economy. The digital economy is here to stay. We have to learn to embrace it and turn it into our advantage. Who this course is for: Anyone who wants to understand how technology is impacting the business world of the future and how we get impacted.
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